Program

How leaders enable their companies to scaleup

5th of June, 9:30:00 – 10:30

[spoiler title=”Summary”]Organizer: Nordic Scalers & Nordic Innovation
Host: Veijo Komulainen, Counsellor
Place: Room 1
Target group: CEOs, Team Management, Board Members of growth companies. The content will also serve Legal, Financial, HR, Communication and ICT professionals working with growth companies.

Why only 5% of companies grow over 1M? Why does the growth halt? The workshop will walk participants through the main growth hurdles and pain points that every company scaling up faces on its path. The impact of company internal factors for growth is elaborated, with a view to the needed capabilities and leadership to take the business forward. Finally, key scaleup enablers are summarized for takeaway from the workshop

[/spoiler]

Networking For Collaboration

5th of June 15:15 – 16:15

[spoiler title=”Summary”]
Organizer:JOPPE QUAEDVLIEG
Host: Joppe Quaedvlieg, Communication & Networking Expert
Place: Room 2
Target Group: Entrepreneurs

Whether you sell innovation or you invest, there is one universal skill you have to acquire – networking. Networking is the ultimate fuel to accelerates your future growth and success, regardless of your field of expertise. Together with networking expert Joppe Quaedvlieg you will learn how to make your relationships work for you in the best possible way – on both personal and professional level.

[/spoiler]

The SME instrument: DRILL DOWN

5th of May, 14:00 – 15:00

[spoiler title=”Summary”]
Organizer: MyEuConsulting
Host: Louis Papaemmanuel, Managing Director
Target Group: Companies that have at least a minimum viable product which went through crowd-funding, incubator or has investment.

The Workshop offers an overview of EU funding in startup language and focuses on the following:
The dedicated SME instrument – specific EU funding for entrepreneurs, Startups and SMEs (individual grants between €50.000 to €2,5 million);
EU funding for Phase 1 and Phase 2 – how do they work and which one applies to you and your Startup/SME;
How to apply for the SME instrument, the whole process from proposal to grant;
What does a European Commission appoint proposal evaluator typically looks for;
What you need to remember when filling out the application? DOs and DONTs;
In-depth advice on what the Jury will be looking for during the pitch interview (Phase 2) – DOs and DON’Ts

[/spoiler]

Founder Psychology by .Cocoon – Reverse engineering business challenges

5th of June 16:30 – 17:30

[spoiler title=”Summary”]Organizer: .Contriber
Host: Rein Lemberpuu, CEO & Founder
Place: Room 2
Target group: Founders from all Startup stages

Summary: We will do 2x30min sessions with two founders who would like to see how the biggest challenge in their startup links to their personal behaviors and understandings. It is an opportunity for the founders to receive very constructive yet also very honest feedback from 4-5 mentors at the same time. All mentors are from Cocoon – Founder Psychology Decelerator.

[/spoiler]

Afternoon meetup: “Lithuania – the best-kept secret of European FinTech scene”

5th of June, 15:15 – 17:15

[spoiler title=”Summary”]
Organizer: Baltic Sandbox Accelerator
Host: Baltic Sandbox Accelerator
Place: Room 1
Target group: All

Escape the conference buzz for few hours in the afternoon to discover how in a few years time Lithuania became one of the top hubs of European FinTech scene. Come and learn how mindful and focused initiatives from government organisations lead to the ecosystem to join forces to create one of the fastest growing FinTech hubs in Europe.

Investors interested to learn more about booming startup and especially FinTech scene in Lithuania are welcome to join as well as FinTech community movers & shakers and corporates.
During the two hours, you will hear the overview on Lithuanian FinTech scene, hear startup pitches, learn more about investment opportunities and meet new connections during the networking with drinks and snacks.

[/spoiler]

Cracking the German Market – Checklist for Startups

6th of June, 10:00 – 11:00
[spoiler title=”Summary”]
Organizer: German Finnish Chamber of Commerce in cooperation with Germany Trade and Invest
Host: David Wunder, Startup & Innovation, Market Entry & Business Development
Place: Room 1
Target group: Startups and Companies looking for International Growth

Building the right Go To Market for Startups.
The German market presents a long-term growth opportunity. Germany is the biggest European economy and 3rd biggest in the world. It has 10 x the potential of e.g. Sweden. By accessing Germany also other markets are more easily available. Investing the time and money in Germany has a higher ROI than smaller markets – or larger markets outside of the EU. Entering new markets like Germany involves strong commitment, in-depth market understanding as well as the capability to ask the right questions before going international. The workshop offers a perfect toolkit and a checklist for international expansion, a Go To Market Plan in Germany and helps startups to define the first steps and strategic priorities for the market entry. Furthermore it gives a good overview of the market opportunities as well as the top challenges of doing business in Germany.

[/spoiler]

Founder Psychology by .Cocoon – Reverse engineering business challenges

6th of June 10:00-11:00

[spoiler title=”Summary”]Organizer: .Contriber
Host: Rein Lemberpuu, CEO & Founder
Place: Room 2
Target group: Founders from all Startup stages

Summary: We will do 2x30min sessions with two founders who would like to see how the biggest challenge in their startup links to their personal behaviors and understandings. It is an opportunity for the founders to receive very constructive yet also very honest feedback from 4-5 mentors at the same time. All mentors are from Cocoon – Founder Psychology Decelerator.

[/spoiler]

Value-Based Solution Selling

6th of June, 11:15 – 12:15

[spoiler title=”Summary”]
Organizer: CBW Global
Host: Troy Woodson, CEO
Place: Room 1
Target group: Anyone who wants to improve their sales skills

Welcome to CBW Global’s common sense and practical sales program hosted by Troy Woodson, a sales expert with over 28 years of sales and sales management experience.
The workshop will be an inspirational, motivational, and cooperative sales training program that simplifies sales basics and provides a tangible and easy to use blueprint for novices and seasoned salespeople to apply to real life selling situations .
Each participant will:

Understand what value-based solution selling is
Discover how value-based solution selling warrants premium pricing
Use a customer-centric value proposition canvas
Write a compelling value proposition and sales script
Learn how to build real rapport using both objective and subjective questions
Qualify subjective needs with objective insight into customers’ situation
Provide a meaningful solution that meets customers’ true business needs
Address objections to proposed solutions and create negotiations leverage
Close for the sale or next steps

[/spoiler]

Liberate & Trust yourself – to flow in business & rational world

6th of June, 11:15-12:15

[spoiler title=”Summary”]
Organizer: BeMe Institute
Host: Marcel Gasser, Entrepreneur
Place: Room 2
Target Group: Personal and spiritual development interested participants in the business environment

More and more people are longing for the “flow” trough live. We know that the most beautiful thing can be created almost effortless, once we trust the universe. Myself dealing in the business world as entrepreneur or in corporate career, it took years to build that flow and trust. Burnouts, depressions, cancer and other illnesses along the way. I would like to share some insights and learnings of my own journey and the endless conversations with other beings in similar situations to kind of provide a “short cut” version how to start trusting yourself and your infinite potential. The environments were living in don’t really support our true human nature. To create a healing environment, we need to start with ourselves. Making peace between our Heart and Mind.

[/spoiler]

How to build a value proposition canvas for startups & innovation projects

6th of June, 14:00 – 15:00

[spoiler title=”Summary”]
Organizer: Aalto Innovation Services
Host: Amanda Paananen, Development Manager, Spark / Jari Tirronen, Aalto / Tuomas Planman, Aalto
Place: Room 1
Target group: Innovation, Development, Sales and Marketing in the Health Sector – Startups and Investors

Case: Maculaser – Aalto Innovation Services and Spark is going to facilitate this workshop about the Health Tech case – Maculaser
Short summary of the workshop:
Maculaser, a health tech solution for treating common eye diseases,comes from Aalto Innovation Services Benefits of the workshop; How to building a strong value proposition to Health Tech using value proposition canvas The case is a research-based commercialization project. Co-operation with Spark & Aalto Innovation Services

[/spoiler]

How to Build and Maintain Relationships With Asian Partners

6th of June, 12:45 – 13:45

[spoiler title=”Summary”]
Organizer: UUKU Consulting Oy
Host: Juha Ritvala, CEO & Founder
Place: Room 2
Target group: This workshop is suitable for any companies or investors interested in the Asian markets.

After this workshop you will recognize the most notable errors in your communication with Asian partners, and you will learn how to build and maintain profitable long term relationships with Asian counterparts.
1) ABC of interacting with Asians
2) Different stages of communication
3) Pittfalls in Interaction with Asian partners

[/spoiler]

Hidden Messages Of Our Voice

6th of June, 15:15 – 16:15

[spoiler title=”Summary”]
Organizer: Fonedom
Host: Minttu Ripatti, Phonetitian, CEO
Place: Room 2
Target group:  Pitching, Sales, Negotiation, Leading and everyone else using their voice

We only get one chance to make a good first impression. Whether it’s sales, customer service, a date or pitching and idea to the investors, our first impression is very important. It´s like giving an emotional business card, that leaves a subconscious mark on our brain.

Authenticity is key to success: it´s up to you to decide, what kind of meaning you will attach to the first impression. In this context, positive is what we´re going for, of course! Being you, in the best possible way, doesn’t mean you should be perfect. Mistakes are human – the person/audience you’re talking to won´t know what you forgot to say.

Not all of us are ready-made rhetoricians, and so we need some help projecting our ideas and values to others. Recognizing the subtle notes in our interaction with them, we can alter our communication and make a positive impact.

This workshop will give you an understanding about what voice is and how we can use it as a tool. Becoming aware of our voice leads to a more conscious interaction with others.

[/spoiler]

Variety of options – how to plan and execute an optimal funding path without excessive diluting

6th of June, 14:00 – 15:00

[spoiler title=”Summary”]
Organizer: Go Finance
Host: Marika Karjalainen, Financial Advisor / Harri Kekkonen, CEO / Anssi Linkoaho, Consultant
Place: Room 2
Target group: Growing SME’s having already achieved cash flow from sales revenues

a) funding challenges for growth companies
b) significance of longer term horizon and holistic view
c) funding options as regards liabilities
d) introduction to EIF granted bank loans
e) case example: funding path and an EIF granted bank loan
f) introduction to Business Finland’s funding offering for growth SME’s
g) wrap-up
The workshop will be conducted as interactive and facilitated group discussion focusing on key interests exposed by participants.

[/spoiler]

How to Achieve PR Success in Silicon Valley and Worldwide

6th of June, 16:30 – 17:30

[spoiler title=”Summary”]
Organizer: Horizon Communications
Host: Jonathan Hirshon, Principal
Place: Room 1
Target group: Founders, CEOs and communications professionals

In the course of this workshop, Jonathan Hirshon, acclaimed as perhaps the best PR counsel in the worldwide tech industry, will teach you the do’s, the don’t’s and for God’s sake NEVER do these issues that can make or break a worldwide PR campaign or quest to raise VC money.

[/spoiler]

Go from Design Thinking to Design Doing – Speed up Innovation, Execution and Decision Making

6th of June, 15:15 – 16:15

[spoiler title=”Summary”]
Organizer: The Sexy Beast
Host: Andre Matarazzo, Co-Founder / Jussi Solja, Co-Founder
Place: Room 1
Target group: Marketing & communication industry, business owners, investors and general folks interested in getting stuff done quickly and effectively.

How you can speed up innovation, execution and decision making as well as energize your organization every day.”
Andre and Jussi will introduce their innovative approach to going from brief to prototype in only 5 days. After a quick dive into their most recent cases, the group will participate in a lightning fast brainstorming session, to generate dozens of ideas in record time. After that, the group will apply an evaluation criteria to select the winning idea. The goal is an understanding of how to apply Design Doing in their everyday work.

[/spoiler]

The Principles of Social Media – Identify your Brand Voice & Positioning

6th of June, 12:45 – 13:45

[spoiler title=”Summary”]
Organizer: VaynerMedia
Host: Andy Krainak, Brand Director
Place: Room 1
Target group: Anybody working with and interested in Social Media, Digital Marketing and Branding

During this special, Q&A focused, workshop you will discover together with Andy Krainak the commonalities all social media platforms have, how to leverage them as platforms and how to evaluate the performance of your brand’s social content. Andy is very much looking forward to answer all those questions you have about digital marketing.
Andy Krainak is the man behind the huge success of Gary Vaynerchuk’s personal brand – GaryVee – So don’t miss out and come prepared with all those questions you always wanted to ask.

[/spoiler]

Tech for impact: Introduction to IBM Cloud & AI

6th of June, 15:30 – 16:30

[spoiler title=”Summary”]
Organizer: IBM
Host: Sandra Calvo, Client Technical Specialist / Miikka Kiiski, Business Development Executive
Place: Room 3
Target group: Everyone: tech and no tech profiles

See real life examples about how technology and AI can impact humanity. Live demos

[/spoiler]